Case Study

1. Rich Snyder was twenty-four years old when he assumed leadership of In-N-Out after his father passed away. In what ways do you think his young age was an asset or a liability for his leadership? Does age really matter in entrepreneurship?

2. In an era of fusion cuisine and extreme fajitas, is In-N-Out’s long-term strategy of offering only four simple food items still on track? How about the firm’s approach to employees? Does it give them an edge over the fast-food competition?

3.   A would-be entrepreneur walks into your bank and asks to receive financing for a business plan modeled after In-N-Out’s approach and extremely simple menu. But all the ingredients would come from local suppliers and growers within a 30-mile radius of town. Is this a winning recipe deserving of financing from your bank? What would you like to see in the business plan before approving the loan?

Homework assignments are an opportunity for the student to apply the course material to the assigned case studies.

Grades for these assignments will be based on the student’s ability to demonstrate their knowledge of the course material and the ability to apply the course material to the case study.

Each student shall write and submit the homework assignments individually.  This is NOT a group assignment.

The homework assignments shall be 2 to 3 pages (do not exceed 3 pages), double spaced.  Include a “Works Cited” section that lists all sources.  The Works Cited section is IN ADDITION to the 2 to 3 pages of material.