Global Marketing assignment
February 20th, 2023
Question1: Intro – relationship between global marketing and FONEXQuestion2: Draw table ( i will give) – the date of currency is important.+ define apprecition / depreciation.+ give examplequestion3: at least 4 reasons (reference from economics textbook)- Define balance of payment – Relationship between BOP and Appreciation/ Deppreciation (A/D)- Research table of 2 countries (A/D) . ( Japan vs USA or China vs USA )- Inflation rate- Interest rateQuestion4: Marketing implication (using 4Ps)-Price: explain grey trade and credit terms-Product: affect features/ designs by purchasing power- Place: where to produce?- Promotion: related to Price.
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